Pre Budget Report: Business Link wastes money on Google adverts
It's the pre-budget report today. Business Link, the government's advice service for businesses, is bidding on the term "pre budget report" in google's pay per click adverts. Here's the ad:
Er, and here's the page you get at 1.20pm 1.45pm 2.10pm:
Yup, it says:
Please come back here for a summary of how the Pre-Budget Report impacts upon your business on 9th December after 1pm.
How often should I come back before there's anything to see? Maybe we could repair the budget deficit by wasting less money driving traffic to a site that doesn't have any information on?