You know those incredibly long one-page websites that sell e-books. Unlike the e-book ones, there are some pages that use this sort of design that aren't awful - in fact, they're good. On the basis that three's a trend, here are three I've seen in the last day.

There have been a couple of articles recently (see below) proclaiming the slow death of RSS as a way for users to subscribe to websites. So how do the number of subscribers to newspaper RSS feeds compare?

Here's a table that compares the number of subscribers in Google Reader to each paper's most popular RSS feed 18 months ago and today.

I'm giving a talk at News:ReWired today about how specialist publishers can compete with large news organisations when it comes to SEO. One of the things I'm talking about is how to work out what people are searching for right now, so you can create content accordingly. There are some paid-for services that can tell you this. But here are some free ones.

As last year, the X Factor has released the show-by-show voting results for 2010 in PDF format. So here they are in a nice HTML table

Vodafone is the latest firm to stick an unmoderated hashtag feed on its website. If you use the hashtag #mademesmile, you can get tweets about them not paying enough tax published. It's rapidly turning into a car crash, as these tweets, published here show.

Google's launched a new feature that analyzes reading level scores for websites. Here are the scores for national UK newspapers, plus the overall verdict Google gives on the site's reading level.
There's no right score - ...

Google's launched a new feature that scores websites for reading level (probably using one of these reading level assessments, I guess). Anyway, I thought it would be fun to see what it made of UK SEO blogs' reading levels. So here are the answers. Not quite sure if it's good to be basic, intermediate or advanced ...

There was uproar - uproar, I tell you - at the start of the year when it was revealed that Google was favoring favouring American spellings. Now they are trying to make us adopt American date formats. Make us I tell you.

Depending on your point of view, Girish Gupta is an idiot or is standing up for workers' rights. Girish is the journalist who did two weeks' work experience at the Independent - and then invoiced ...

I pointed out the other day that the top Google News autocomplete suggestion for Cheryl Cole was Cheryl Cole fart - just two days after she broke wind on the X Factor. I've been trying to find the speed at which Google News can react to a surge in new searches. Here are evern quicker examples ...

There are three criteria for being able to register a .gov.uk domain name, according to the Central Office of Information. They are there to "preserve the integrity of the .gov.uk namespace". Although Prince Charles doesn't seem to fit them, somehow he's got himself a website at www.princeofwales.gov.uk.

I wrote earlier that Google's Adwords keywod tool was completely useless in the UK - no one in the comments seemed to agree with me. So maybe I was wrong.

I'm still comfortable with the logic of my argument. If the global monthly search volumes given by the tool are for searches on google.com, then the local search volumes cannot include data for google.co.uk.

But it is equally possible, as two of the commenters argued, that the data I used would be the same if the global monthly search volumes were for all versions of Google and the local data was for searches from the UK. If that was the case, the data would be good for the UK - but anyone relying on the global figures being based on google.com data would be wrong.

Google recently improved, supposedly, its Adwords Keywords tool - which is supposed to tell you search volumes for keywords, so you can plan your Adwords campaigns. Some SEOs use it to estimate natural search traffic as well.

I've finally proved that is of no use to anyone whatsoever in the UK - because it's not showing data that's of any use to anyone in the UK (it's fine if you're American though).

Learning no lessons from previous cockups, KLM has launched a website which publishes unmoderated tweets that contain the word #klmsurprise. Unsurprisingly, it's now being abused.

Google's autocomplete feature (where it shows you suggested search terms based on what you've typed so far) has to be up to date to be of much use in its News section.

So I was mildly amused to see that, less than two days after the incident in question on the X Factor, Google's suggesting "Cheryl Cole fart" as its number one suggested search (in News - in the web search, there's no fart shown).

The Daily Telegraph website has a new look - and a new name. The former Telegraph.co.uk is now simply The Telegraph. And the new look - described as "much more than adding a new coat of paint but short of a comprehensive redesign" - aims to "make the site easier to enjoy and easier on the eye".

The name change means that of the main UK national newspapers sites, only the Guardian and the Express keep their URL as their masthead. The Telegraph, Times, Mail, Sun, Mirror, Express and FT all just have their name as their logo now.

Google appears to have inflicted its latest insane test on me. This time it's removed the handy links which let you swap between a web search, image search, news search etc. And also those that let you log in to your google accounts from a results page. This happened once before and it was a bug. Let's hope it is again ...

Wikio got in touch to tell me that, apparently, I'm the 3rd top blog in their online marketing category. Full results are out on Friday. Make of this what you will. For some reason they supplied me with a table with all the links nofollowed apart from the keyword links to their deep pages. I may have swapped some of that around.

Google is prioritising news sites' category over QDF - this looks like a big change to me.

You may remember that when Google Instant launched (which shows suggestions and results based on what you're typing) that its rude words filter was a bit off - allowing paki jokes and kiddie fiddler but banning lesbian and funbags.

Search Engine Land has pointed out that the Google Images filter is allowing soft-porn suggestions through, such as girls breastfeeding each other.

Google Video has similar problems it would seem.