Comments on: I’m a Celebrity 2009: ITV neglects its SEO

By: Spence

Spence — Thu, 09 Dec 2010 11:15:06 +0000

They've managed to get up to 1st this year, looks like they might have taken some of your advice!

Best thing they've done is probably get rid of the yearly subdomain, didn't make too much sense eh!

By: Malcolm Coles

Malcolm Coles — Tue, 17 Nov 2009 15:14:23 +0000

ITV were top for just I'm a Celebrity - it does say that in intro

As you say, they are also now top for I'm a Celbrity 2009 - this has changed since yesterday.

I've previously noticed in various keyword tools that people DO search for reality tv shows (plus recurring sporting events) with the year / series in.

This is particularly an issue before the events start, when google still prefers old content with links to new content.

Once you get into it, search volumes soar, google prefers fresh content, and the years become unnecessary.

By: Caspar

Caspar — Tue, 17 Nov 2009 13:22:23 +0000

(Just searched and for me the ITV results come up top both with and without 2009 included)

By: Caspar

Caspar — Tue, 17 Nov 2009 13:21:56 +0000

Do you think most users include the phrase '2009' in their search? I'm pretty sure most people I know wouldn't. I'd be interested in seeing the results from just "I'm a celebrity" being the phrase.

By: Nina Greaves

Nina Greaves — Mon, 16 Nov 2009 09:44:58 +0000

I was researching this on Friday, I just couldn't seem to find a definitive I'm A Celeb wepage at first glance, I found this article as someone tweeted it this morning, and you raise some very interesting SEO points about new URLs and how Digitalspy benefit from using the same URL. I hope someone at ITV read this post!