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Surely Google doesn’t think Mashable is a content farm?

March 14, 2011 2 Comments

To look up a story I'd read on my mobile phone, I typed the headline into Google. My first thought was that a lot of people scrape their content. And my second was where the hell is the original story?

Logged into my Google account, I don't see Mashable anywhere on the first page for a search on "42 new digital media resources".

Using a different browser and logged out, I see it second as this screenshot shows.

Google results screenshot

Mashable outranked for its own content

And when I switched to a 3rd browser, still not logged in, Mashable vanishes again.

Another Google results screenshot

Where Mashable?

Several people on Twitter confirmed this. Seems like Google's anti-content-farm algorithm needs some tweaks ...

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