Search engine optimisation, optimization and SEO
We've all been worrying about Google forcing us to search for search engine optimization when we want to search for search engine optimisation.
I think we can relax, as it turns out hardly anyone searches for either ...
Here's a graph from Google Insights:
It shows that people search for the term SEO about 15 to 20 times more often than they search for either search engine optimisation or optimization. Still, no excuse for Google forcing the -ize spelling on us ...
I presume it was a small test they were trying due to the seeming decrease in 'optimisation' searches, but as you say, there is no excuse for it really. Thankfully, it appears to be back to normal, for the time being at least.
Thanks for the link
Pleasure. Don't know if you read my other post about stationary / stationery but I suspect it's part of a wider change about how they deal with misspellings.
They're not all americanisations - I suspect the SEO example is just the one we spotted and got worked up about.
I'm still saddened that my A-Level certificate suggests that I studied 'Classical Civilization'